Book Writing Business Workshop

“Come With a Concept, Leave with a Outline” Book Writing Event 

March 9 & 10, 2020
Sedona, Arizona
(Space is Limited)
Price includes breakfast each morning.

Poco Diablo Resort
1752 State Route 170
Sedona, AZ 86336
Special Room Rate & Limited Room Block Reserved
Reserve your room online!


Are you told you should write a book?
You want to write a book, but don’t know how or where to start?
Maybe you’ve written a book, but didn’t get the results you wanted?

This 2-day hands-on, interactive, results-oriented workshop to start writing your professional or personal story is for you!

Because it doesn’t matter if you’ve been in business awhile and have tons of content or if you’re new to business with little to no content, a well-written, properly target-rich book can position you as the go-to-expert in your field. 

No matter where you are on your book writing or
business journey, this hands-on, results-oriented event
will boost your success with writing a professional book.

Come learn the proven step-by-step process for writing your books from Arlene Gale, multiple international award winning, best-selling author, and The Book Writing Business Coach. Her process works for first time authors as well as ones who have written previous books “the hard way” or with little to no business growth success.

Bring your book writing hopes and dreams, and leave with a tangible writing action plan! This book writing workshop is designed for all levels of professionals from someone who wants to write a tip booklet to showcase expertise or someone who wants to write a professional bestseller.

This 2-day interactive, results-oriented, and fun workshop will keep you engaged. During the workshop, you will receive easy-to-follow worksheets, get involved in small group interactive activities, group brainstorming, and possibly get selected for a live “hot seat” coaching session with Arlene. You will leave this workshop with real forward progress toward your book.

During this book writing event I’ll teach you how to flesh out your book idea so it becomes a powerful and profitable business-building tool:

  • Develop a foundational marketing plan so you write a sellable book.
  • Determine if you’re writing a theme-based or target-market-based book.
  • Learn why key words matter and how to use them for your benefit.
  • Brainstorm a powerful, attention getting title and subtitle.
  • Learn about the proper number of sections and purpose each one serves.
  • Learn about chapter counts, titles, and themes.
  • Break chapters down for consistency and ease of writing and reading.
  • Answer the most often asked questions I get from writers all over the world: “How long will it take to write my book?” and “How do I write a best seller?”

When you leave the workshop, all you should have to do is connect the dots to finish your book.

To do this work one-on-one is $2,497
This 2-day small group workshop’s normal price is $797

Current early bird price – PAY NOW!
$497
(Space is Limited)
Price includes breakfast each morning.

Early Bird Special Until December 15, 2019

NOTES: 1) Before the event you’ll receive an e-mailed “pre-event questionnaire” to get started before you arrive in order to maximize the time together. 2) Cancellation policy: Refund made minus a 10% service fee & charges for time coach spends with client in advance of the workshop. If cancelled within 30 days of event 50% or more may be held. 

I personally endorse Arlene’s writing talent since I hired her myself to help complete a book proposal and outline for my 9th book. She’s amazing! Come and experience her work for yourself. 

~ Debbie Allen ~

Thank you Arlene for motivating me to write my book and for helping me get organized. I’m excited about writing my first book now! You lit a fire under me and I finally feel like I have a clear direction!
– Mona Dixon

First, I hired Arlene to help me with a VIP day where we outlined my entire book and the themes for book two and three, too. The VIP day was a very productive and inspiring day. Then I took her 2-day writing workshop where she tied it all together with writing tools, business use ideas, and publishing tools, too. Arlene helped me get ready, get excited to take bigger, better, bolder, and more focused writing action. Thank you Arlene!
– Melissa Guthrie

Awesome book writing workshop! Arlene is definitely a writing expert. She helped me and she can help you make that book you want to write actually happen!
– Carolyn Andrews

Kudos to Arlene Gale on her first 2-day book writing workshop held in Scottsdale AZ. She did an amazing job!
– Debbie Allen